IMAT 2024

Preconference on 26 June
Conference on 27 and 28 June
Event hybrid at the international level
ESIC Business and Marketing School. Avda Juan XXIII, 12.
Pozuelo de Alarcón, Madrid
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We find ourselves in a convulsive, highly changing and constantly evolving environment, which forces us to consider alternatives, imagine new environments and provide solutions to the challenges that arise, which requires open, creative minds with a great capacity for adaptation. In order to achieve a comprehensive education for people’s personal, academic and professional development, it is essential for the educational community to participate and cooperate together in the process of adaptation and change required to respond to this changing environment. And it must face the uncertain future by influencing the culture of effort from a collective conscience.

  • •   Academics and researchers in innovation, strategy and marketing.
  • •   University directors and professors.
  • •   Executives and business professionals.
  • •   School principals, trainers and teachers.
  • •   Public sector managers and representatives.

This year we are back with more enthusiasm than ever and with a new approach.

docentes

TEACHERS

investigadores

RESEARCHERS

Xavier Marcet

President Lead to Change

Javier Gallardo García

Vice-President of the Spanish Quality Association (AEC)

Joaquín Ruiz Abellán

Principal Greenwich School

Bases del Concurso de Investigación
dirigido al alumnado de grado y posgrado.